What marketplaces & consumer pays in 2026
Indicative London base salaries at startups and scale-ups. Ranges are real. Where a role lands within them depends on your funding stage, how the business is doing and how urgently you’re hiring.
Typical spread across levels: £60k–£140k+.
Early-stage consumer companies pay at or slightly under the general startup baseline, but the established marketplace tier (the Just Eat / Booking / Uber class) pays firmly above it, €100k–€150k+ for senior engineers in European hubs. The scarce, premium skill set is high-scale platform engineering and experimentation infrastructure, which prices at fintech-adjacent levels.